WELCOME TO THE TROTT HOUSE

WELCOME TO THE TROTT HOUSE

Project Overview

As the Social Media & Brand Strategist for The Trott House Inn, a historic bed & breakfast in downtown Newton, I led the creative direction and digital presence for their summer season. My goal was to reintroduce the inn to new audiences through storytelling, seasonal branding, and community-driven content.

My Role

Designed a new brand identity and logo to reflect the inn’s timeless charm and modern warmth.

Redesigned the website from the ground up, focusing on streamlined UX, high-impact visuals, and mobile-friendly booking.

Crafted and executed a summer brand strategy centered around nostalgia and relaxation.

Designed seasonal campaigns that married local charm with trending formats.

Produced photo + video assets and copy for Instagram, on-site print materials, and branded merchandise.

Helped modernize the inn’s social presence while honoring its deep-rooted legacy.

THE LOGOS

THE CONTENT

SKILLS AND TOOLS

Branding

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Web Design

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Creative Direction

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Social Media Management

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Trend Adaptation

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Canva

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Adobe Illustrator

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Meta Business Suite

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Copywriting

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Instagram Strategy

Branding 〰️ Web Design 〰️ Creative Direction 〰️ Social Media Management 〰️ Trend Adaptation 〰️ Canva 〰️ Adobe Illustrator 〰️ Meta Business Suite 〰️ Copywriting 〰️ Instagram Strategy

Next

Love, John